Wednesday, 2 March 2011

What have you learnt from your audience feedback?

The feedback that was collected was from our class mates who were perfect candidates for the feedback as they are at the age of the target audience that we identified during the research and planning of project which is 16-20.

From the audience feedback i have learnt that the good points of the Childminder trailer are that the audience liked the effects that were used, such as, Bad TV and the spinning shots, as they create confusion and distress. We also received good feedback on the inter titles that we used, the audience liked the text, fonts and the shaking effects that were used on the inter titles. The audience commented on the fact that the children were used in the trailer as it connotes innocence and works well as a horror convention of using children as a tool of innocence. The trailer was shot in a wooded area, which the audience feedback highlighted that it was a good location, and which was conventional to the horror format. As part of the location we used an abandoned bath tub, the audience commented that this adds an air of mystery as it is used in the trailer, but it is not shown to have a specific meaning which helped to keep the audience on edge. The audience liked the use of day and night shots as it shows the transition from calm day time to scary night time. The audience liked the point of view shots of the children, through a fence as it shows that they're being watched. This also creates mystery and confusion as the audience aren't sure who or what is watching the children. The audience also liked the point of view shots of the path ways and the close-ups of the children to show the fear in their eyes and body language. The audience enjoyed the good use of the make-up and latex, to create the wounds on the 'zombie-like' characters at the end of the trailer. These characters are shown as quick flashes of horror which the audience liked and they also liked the way that the trailer was edited and executed. The audience also thought that the shot of the childminder alone in the dark, scared at the end of the trailer, this left the audience wondering what has happened and why she is alone.
          From the soundtrack the audience highlighted that they liked the walky talky sound effect as it fits in well, as it is a conversation between police officers saying 'we don't want to do anything to scare your children, that's the last thing we wanna do'. Towards the end of the trailer the audience noted a like for the music box soundtrack and the children's laughter, the audience liked this as it is un-nerving and errie.
          From the audience feedback, some criticisms of the trailer were highlighted, one of which is that the audience found the doll, was a bit ambiguous and some of the audience were not sure where the doll fitted in with the plot of the film. Also the length of time that the children were seen playing and the time the children were seen with the childminder was criticised for being too long, and appearing in too many places, throughout the trailer. The trailer was also criticised for one of the inter titles, being too slow in the amount of time it took for all of the text to be displayed. Also some of the audience found that the walky talky sound effect didn't really fit in, and that the sound levels weren't quite right as some of the sounds were too loud above others.

1 comment:

  1. Do you mean "eerie"? Explain her your target audience is to begin with. Remember that the feedback you got was related to to different areas. Firstly there was the trailer as an example of the horror genre, and secondly there was the trailer as an advertising pace. Did you get any feedback that was not from the class?

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