The Questionnaire - Quantitative form of data collection.

Questionnaire – audience research into horror.

1. Are you male or female?
Male Female

2. How old are you?
10-15 yrs     16-20 yrs      21-25 yrs     26-30 yrs     31+ yrs

3. What type of advertising influences you the most?
Poster     Trailer     Reviews     Internet     Billboards     Words of mouth
And Why?..............................................................................................................................


4. Which type of horror do you prefer?
Slasher    Monster    Gore    Undead    Sci-Fi    Psychological
And Why?...............................................................................................................................


5. What would encourage you to go and watch a horror film?
Director     Actor/Actress    Setting/Location    Storyline    Sequel

6. How often do you go and watch horror at the cinema?
Weekly     Fortnightly     Monthly    Yearly     Never

7. What scares you the most?
Soundtrack    Tension    Gore    Setting    Jumpy Scenes
And Why?...............................................................................................................................


8. Favourite horror film…….?


9. Is horror your favourite genre?
Yes No